The Place for the MacBook Neo
There seems to be a very big gap in the capabilities of modern computers compared to the actual use case of the general person. Whether it's a phone, laptop, or any type of technology. Marketing and society seems to tell you that everyone needs to have the best version of everything.
But it's not the case. As for the general person, when they use a computer, they're probably doing a very small set of activities. Most people aren't editing videos, developing software, or doing anything particularly resource intensive.
That's why I've long thought the best (Apple) computer for most people was probably an iPad. You can watch TV/movies, browse the web, play games, read emails, etc. It does everything most people need.
But there's still one "problem". It runs iPadOS. And even as far as it’s come, it’s still not macOS or Windows. So there was always some level of adaptation needed, even if minor. As a lot of paradigms on how computers are used are simply different.
Whereas now, if you want an Apple computer, and you either don’t need to do particularly complex tasks, or you’re on a tight budget, then I don’t think the iPad is the best choice anymore.
It's obviously too early to say this for definite, given it's literally only just been announced. However, I think the MacBook Neo will take that role. It's a modest computer compared to the other options, but it does everything that most people need it to do. It's also at a fantastic price point, which makes a big difference. And it's still a Mac, which brings a sense of quality and status.
I think the Neo will become the Apple computer that will be recommended for people that “just need a computer”.